ISLAMABAD: Feb 19, 2009 – To enable all its valued Postpay customers to enjoy roaming service while traveling by air, Ufone, one of the leading telecom companies of Pakistan, has introduced the in-flight roaming service on Emirates flights from Middle East to Asia, Europe and USA.

This convenient new service from Ufone is exclusively available for all postpaid customers having international roaming service provisioned on their subscriptions. For the provision of this useful service, Ufone has partnered with AeroMobile, the most renowned Norwegian in-flight SMS and Voice service provider of the world with exclusive Voice and SMS service rights on Emirates Airlines. Emirates Airlines has installed the latest equipment to support this service on selected 30 aircrafts including B 777, A 340 and world’s largest air carrier the A 380.

Now all Ufone postpaid subscribers flying at an altitude of 10,000 plus feet can remain in contact with their near and dear ones while traveling through Emirates from Middle East to Asia, Europe and USA – including Pakistan.

On the launch of this service, Mr. Asher Yaqub Khan, Chief Marketing Officer Ufone, said “At Ufone, we are committed to provide our valued customers ways and means to stay connected to their loved ones and business partners all the time. Our in-flight SMS and Voice service will provide a continuous communication stream for our postpaid customers – making sure they never disconnect.”

Ufone is an Etisalat Group Company with its presence in all the major cities of Pakistan along with a comprehensive coverage across all major towns, villages and tehsil headquarters of the country. The company employs more than 2,500 people and operates with a network of more than 365 franchises and 25 company-owned customer service centers along with a distribution network of 150,000 outlets nationwide.